home choice

The Client

Home Choice are a modern home credit company covering Barnsley, Wakefield, Rotherham and surrounding areas.

Home Choice approached us to illustrate a monster character to make their website more memorable to potential customers. 

The website was very generic and the monster was used to highlight each key point to draw attention to the facts as well as make them easier to understand. Initially, the monster was the bad guy, representing other companies to demonstrate how Home Choice was different. It became a friendly monster that you'd want to hug, to represent Home Choice.

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